Last July, Meta introduced AI Studio, a tool for users of Meta platforms Facebook and Instagram to create chatbots powered by artificial intelligence (AI). The bots can be used for specific tasks such as generating captions for posts, or more generally as an “avatar”—engaging directly with platform users via messages and comments. Tools similar to AI Studio have also been rolled out for Snapchat and TikTok.
Study finds bots boost online engagement but hinder meaningful online discussions
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