Voice assistants (VAs) like Alexa and Siri continue to gain popularity in households and on personal devices. According to digital trends research company Emarketer, the number of VA users will surpass 150 million in 2025. Despite the ubiquity, companies haven’t been able to work around users’ strong negative reactions to advertising on these applications.
More user control may help ease negative reactions to ads on voice assistants
Popular Articles
-
When we think of politicians, our minds typically jump to high-stakes negotiations, televised speeches, and headlines covering national or international affairs. We envision them making decisions that impact millions, shaping policy, and addressing major global [...]
-
Regular maintenance and care are essential to prolong the lifespan of your appliances and ensure optimal performance. Here are some general tips to keep your appliances running smoothly: Cleaning and Maintenance: Follow the manufacturer’s instructions: [...]
-
In a rapidly evolving business landscape, where startups strive to break through the noise and secure their foothold, Headliners Media emerges as the guiding light, offering a transformative roadmap for unparalleled growth. This groundbreaking approach [...]
-
In this article, we will introduce you to 12 incredibly effective foot massage techniques that will leave you feeling rejuvenated and relaxed. Foot massages aren’t just a luxury; they provide numerous health benefits, such as [...]
-
Immigration is largely accepted as one of the best strategic responses to Canada’s declining birth rates, aging population and labour market shortages. In many ways, immigrants are now positioned to be the saviours of Canada’s post-pandemic [...]